I had NO content strategy for a week

Hey Bestie,

I wrote everything off the cuff for the last 2 weeks.

Unscheduled. Unplanned. And not thought out.

Not saying it’s the best thing in the world.

And I have experience with content.

But there was something so freeing and alive that came with the recency of it.

I just wrote whatever came to mind, while being in the moment. In fact, I had scheduled some posts before flying out on a family trip, and unscheduled them all because every day I was oozing with new ideas.

I did have a mini launch, and I was excited as ever to showcase the features and things I was up to…

That accumulated

50k impressions, 76 link clicks… and in turn SALES 😊

I had people message me from all around the world - and ngl it felt really nice.

I’m not saying everyone should build a SaaS, but everyone should at least try to market FROM their offer/product, not TOWARDS it.

The difference?

Market Towards Product:

“I’m doing a cohort launch, buy my shit, doors close on X date.”

Market From Product:

“I’ve just added 3 new modules and 1 Claude skill inside my COHORT NAME, that everyone gets access to so they can DESIRED OUTCOME”

Here’s another one (https://x.com/thejacobpegs/status/2106676223913185622?s=20) in real time.

Can you see how one gives off push energy and the other gives off pull energy?

If you’re doing something, I encourage you to market from your product, experience or offer…

There’s something special about that.

And once in a while… off the cuff works wonders.

Not for everyone, but for builders, makers and entrepreneurs…

Ain’t nothing like good ol’ recency.

Your biggest fan,

Jacob "raw" Pegs

oh look, a hooman!

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PS. Whenever you’re ready, here’s 3 ways I can help you grow your business:

- Binge my best videos on getting customers & clients on repeat for free on YouTube here (https://www.youtube.com/@most_mojo)
- I’ve helped 300+ consultants grow towards a $250k/yr business. This video (https://jacobpegs.swipefast.io/gp) breaks down the exact 'gameplan' system I use
- Get a cart so you can sell your products & services without worrying about the tech, here (https://swipefast.io)