I’m taking another small bet on The Creator Economy

Hey Bestie,

I’ve been chatting to folks who are wondering:

- What’s happening to the market?
- Why is it harder to sell?
- How come my content doesn’t hit?
- What’s going to happen to our business?
So much uncertainty because of two words:

Artificial Intelligence.

And I speak to the solopreneur ecosystem as that’s what I’m a part of.

What used to work, isn’t.

Because we’re no longer in the ‘hype’ stage of the market cycle. It feels more like a hangover. People are more prudent, have gotten burned, programs are competing with AI, and people ‘feel’ smarter due to technological advancements.

I kind of see the market dynamics like a dumbbell.

On one side people want proximity (1:1) and on the other they want lower ticket “action-first” products or challenges, and tools for “quick hits”.

What used to be the “middle” high ticket $10-15k programs no longer hit like they used to unless the person selling it has a huge brand, and even they’re seeing dips.

If people hang out with Agents, AI, Tools - then why not get closer to the money?

And another question I asked myself is:

Why not get EVEN closer to the way people transact?

There’s SO much info and tooling out there that people generally feel overwhelmed.

So I took that upon myself to simplify.

- Only have 2 offers
- Only focus on platforms I enjoy
- Only focus on clients I enjoy
- Only use tools I enjoy
And to the last one, it meant BUILDING my own tools.

On a macro scale, becoming an Offer Owner. Not just a service provider.

I found the most joy when I productized myself, or built leverage around reselling assets that could be productized.

So I took a small bet. Idk if it’s going to work. But I thought:

VC money took away the soul from Founders in the payments space.

Cart & payment providers became entire “ecosystems” and took away what was the CORE of the Creator Ecosystem’s needs - simple checkouts, simple emails, simple posting.

I doubled down on checkouts, because that’s my background. I did a boat load of ecommerce at my agency.

So I built a micro SaaS.

I won’t say more for today, but I just know that I haven’t been this excited to take a small bet in a while.

It took 6 months to get it here, and this is now out in private Beta, for at least 100 users before I make changes, iterate and up the price.

I hope I am able to make your Creator journey a little bit easier.

It'll be out in the market for early birds next Monday.

Click here if you want to join the waitlist. (https://docs.google.com/document/d/1rHSGlHsnwX6pGe-EfHikKHIgtOMabO-YdQOepOPd4nU/edit?tab=t.0)

Your biggest fan,

Jacob "offer owner" Pegs

oh look, a hooman!

---

PS. Whenever you’re ready, here’s 3 ways I can help you grow your solo business:

- Binge my best videos on getting customers & clients on repeat for free on YouTube here (https://www.youtube.com/@most_mojo)
- I’ve helped 300+ consultants grow towards a $250k/yr business. This video (https://jacobpegs.swipefast.io/gp) breaks down the exact 'gameplan' system I use
- Get a personal content strategist in your pocket. Write 7 posts in 5 mins that get you clients here (https://jacobpegs.swipefast.io/go)