Jacob's Brain

The Maker Letter ·

where I'm headed this summer

Hey Friend,

This week I'm going to put my startup 'indie hacker' hat on.

I've got a tradition over the summer where people go out and suck on coffee with a straw and get tanned to the bone..

I get heavily inspired to code all sorts of things and give fuel to the maker within me.

I failed at many things in the past:

- A food prep to door delivery startup - ($0 - failed)
- A dev agency folded in 2023 w/ team of 7 ($350k-500k/arr at 40% margins)
- An metaverse in-game ads startup ($0)
- An algorithmic trading bot startup - (did $100k solo then failed launch)
- A charitable donation via blockchain startup ($0 - failed)
- A deal origination software for M&A deals - ($0 - failed)
- A local hairdressing booking app - ($0 - failed)
- A token node staking server startup ($0 - failed)
- Modern Maker ($1.5m)
If I had some magic wand that showed me how to get product market fit each time, I'd be a billionaire right?

But for some reason I always hid my "developer" side because I was only understood by other product-led people.

7 years ago at my coding bootcamp graduation

Now I'm fully embracing it. I was a javascript nerd. And I'm bringing the nerd back, with all the marketing and business knowledge I've acquired and ready to fail fast - publicly.

I realized I've been the "engine" behind many startups + solopreneurs the last 4 years, but I never had an engine of my own outside of my LinkedIn bubble.

So now, I'm going to be shipping startup ideas alongside my current businesses, every 90 days and seeing if I can build a portfolio of SaaS and/or products that generate revenue. For fun.

I either learn, or keep going.

The trick is... I don't need to be the next Zucky.

I need to emulate what's already out there, model and give it my own spin.

That's THE #1 lesson I learned on LinkedIn in a sea of other consultants, founders, coaches, service providers.

We all do the same thing right? With our touch. Our essence. Our flavor.

So why reinvent the wheel in the startup-verse, when I can just make something better & faster.

If there's a maker in you, you'll be happy to hear what's at stake tomorrow.

I'm launching 2 new startups in July.

1 is the one you want to hear about.
The other is a more traditional one.

I'll tell you about both in the coming days.

Your biggest fan,
Jacob "Just Make Something" Pegs

ps. Are you a developer, vibe coder, builder, maker, indie hacker? Curious! Hit reply and lmk.

(And if you're not but the concept of building stuff excites you, I'd love to know)

oh look, a hooman!

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Whenever you’re ready, here’s 3 ways I can help:

- Get your $5 Gameplan - your personalized plan to an inbound marketing engine that brings in $3k+/mo, here (https://jacobpegs.swipefast.io/gp).

- Spend 7 days with me (for free) + the Modern Maker MCP building the offer, funnel & content that lands your next client, here (https://modernmaker.xyz).

- Want it done for you? I'll build and install the whole system, land your first 5–10 customers, then mentor you 1:1 to run it yourself (video here (https://www.youtube.com/watch?v=zYnLdKyPCms)). Reply " install " for the details - only a few spots.