Clarity doesn't come from thinking

I used to think I needed more information to make a good decision.

More research. More reading. More time to sit with it.

I'd run a decision through every angle.

Ask three people for their opinion.

Get more confused.

Ask three more.

Somehow worse.

Here's what I've figured out Friend.

Thinking doesn't create clarity.

Proximity does.

Want clarity on whether an offer will work? Run it. Talk about it with real humans.

Want clarity on whether a client is a good fit? Have one honest conversation.

Want clarity on whether a city, a move, a direction is right for you? Get close to the actual lived experience of it — even for a moment.

Distance creates confusion.

Proximity creates clarity.

Every decision I've agonised over - really agonised over - became obvious the moment I stopped thinking and started moving.

The closer you get to the thing, the more it reveals itself.

Most people are looking for clarity in their head.

It's not there.

It's out there (https://www.instagram.com/reel/DWB58O_CDf2/).

Your biggest fan, J
acob 'stop thinking start moving' Pegs

oh look, a hooman!

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