The Maker Letter ·
I want them to BEG you, Friend
Hey Friend,
That exhaustion you feel isn't because business is hard.
It's because you're forcing yourself to be someone you're not.
Launching offers that feel dead.
Working with people who drain you.
I know because I did it for years.
Then I learned to work 4-5 hours a day from presence and paradoxically made more money.
It had more to do with how I showed up, and what I wrote, than how I engineered my systems.
It had everything to do with the way my writing did the selling for me.
People messaged me saying: "how can I get ahold of all your offers, without even being on your email list".
Or inquiring for products & services without me doing a single call to action.
This is something that took just over 4 years to "figure out".
And had less to do with copywriting principles, and more to do with the angle you write content *from*.
I won't claim I have the best method.
But I can claim having the utmost fun I've ever had over the last few years.
And signing clients effortlessly simply by putting words together.
It took a while for me to simplify it.
But I've managed to pull it together.
I'm hosting a workshop next Tuesday at 4PM UK, called Content That Makes People Beg To Buy.
(Silly name, but that's the closest I could get)
If you want to join me and The Modern Makers, you can grab a day pass here (https://btbw.lovable.app/).
(You get the replay for life, and the 2 GPT bonuses)
Your biggest fan,
Jacob "unforce yourself" Pegs
oh look, a hooman!