The Maker Letter · 28 January 2026

i feel like a dumb goat 🐐

I looked back at my finances to see something amazing.

The most profitable funnel I had wasn’t complex.

It was a Calendly link to a $250 gameplan call in my LinkedIn profile.

So, when people say "you're a goat". They mean, you're good at what you do.

But I feel like a dumb goat. Because this was staring at me straight in the face for like... 2 years.

Dumb goat didn't see this for way too long. Anw... so.

People would grab a call.

We’d go over where they are.

And where they want to go.

Most of the time I’d recommend low ticket funnels and talk them through how they’d be able to achieve that.

So they have a system that does the selling without requiring their time.

Once they had a gameplan, they go and implement it.

About 10% would ask me if I had availability to help them go faster.

So I’d show them what my 1:1 was about.

A $250 call became $550k over 2 years just from this one funnel. Excluding renewals or other offers I had.

So I said, how can I serve more people without being limited to my calendar?

An ai-powered tool trained on over 2400+ live Gameplan calls I did. Consulting some of the biggest brands & consultants in the industry.

Which builds your Gameplan in less than 7 minutes, Friend.

Wanna take it for a quick spin?

Your biggest fan,
Jacob “tool time” Pegs

oh look, a hooman!