The Maker Letter ·
the christmas crew who left it too late 🎅🏻
Saturday.
Let me tell you a festive little parable from the North Pole underworld... the part they don’t show in the films.
Everyone knows Santa.
What they don’t know is he runs a seasonal crime syndicate.
The elves?
Not cute.
They’re caffeine-addicted junior gangsters doing one big job a year to stay off the naughty list.
And every December, the same thing happens:
There’s always one crew - usually 3 lads named things like Jingles, Nibbles, and Trevor - who leave everything to the last possible minute.
Santa gives them the plan in November.
Clean. Clear. Foolproof.
But these 3 guys always say the same thing:
“Relax, boys. We’ve got time.”
Until they don’t.
By December 23rd, they’re in a freezing warehouse behind the sleigh hangar, surrounded by half-wrapped gifts, unpaid invoices, and the silent judgement of 600 elves who didn’t procrastinate.
Then Santa walks in... calm, disappointed, crime-boss af energy - and gives them the line that finishes them:
“Time isn’t your problem.
Your problem is you think you’re the kind of men who get away with waiting.”
BRUUUUH. *mic drop*
That’s where most consultants are right now.
Waiting.
Hoping.
Telling themselves they’ll “sort it in January.”
But there’s always another crew - the ones who move now.
The ones who run a clean December job & walk into Christmas fully funded.
This Tuesday, you join that crew.
We’re building your $5k Christmas Campaign:
- Pick your holiday hook
- Build your believable December offer
- Write your full 9-day sequence live
- Schedule everything
- Set up your January rollover
90 mins.
Hands dirty.
Revenue operational.
+ Lifetime access to Carla, The Campaign Maker GPT.
Or you can do a Trevor.
Your call.
https://boardroom.thrivecart.com/5kcc/
Your biggest fan,
Jacob “North Pole fixer” Pegs
oh look, a hooman!