The Maker Letter ·
december is a goldmine because...
Hey Friend,
Here’s a tiny philosophy that turns December into a $5k month by itself:
People don’t buy because of your offer.
They buy because of the season they’re in.
December hits people right in the (🥜) feelz:
“It’s been a long year…”
“I need to finish strong…”
“Next year’s gotta be bigger…”
This is a wildly potent mindset for anyone selling coaching, consulting or transformation.
Everyone’s brain is already primed for:
- improvement
- momentum
- closing loops
- getting help
- setting themselves up
You’re not fighting resistance - you’re riding a psychological wave.
That’s why I love mid to end of month December campaigns.
They work with the season, not against it.
It’s like surfing - if the wave is already coming, you may as well hop on.
Next Tuesday, 9th December, we’re building your $5k Christmas Campaign using the exact hooks and angles that tap into this seasonal motivation.
You show up.
We build it.
You send it.
Oh, did I tell you I built a GPT called "Carla, The Campaign Maker", that you get to keep forever? You get her LIVE on the spot, where we'll roll our sleeves up and write the campaign.
She's been trained by me and all the campaigns I ran this year to drive upwards of $700k with this tiny little list.
I'm not leaving the room until you're done and ready to hit send.
That way, you make money while everyone else is wrapping presents and pretending calories don’t count.
==> Join the workshop — Tuesday at 4PM UK (https://boardroom.thrivecart.com/5kcc/)
Your biggest fan,
Jacob “shut up and send it” Pegs
oh look, a hooman!