The Maker Letter ·
the free sh*t's killing your sales
Hey Friend,
I’ve seen this over and over again.
Big audience.
Thousands on the list.
And yet - almost no buyers.
It’s not because your offer sucks.
It’s not because your emails are bad.
It’s because you built the wrong relationship.
Your people know you as the “free tips” person.
They love your stuff. They thank you for it.
But when it’s time to pay?
(Inser that tumble weed GIF in the Sahara desert that I can't be arsed to go find)
That’s the free trap.
Likes and comments feel good… but they don’t pay rent.
One buyer is worth 100–200 free leads.
So the game isn’t growing your audience.
It’s retraining them into buyers.
And that doesn’t happen by giving more away.
It happens when you give them something simple to say “yes” to.
That’s why I built Your Next Client in 10 Days.
It’s not theory - it’s the exact offer doc and GPT to build your own (lifetime access), DM scripts, and templates that turn followers into buyers fast.
If you’re done with free eating your business alive, grab your copy here.
https://boardroom.thrivecart.com/nc/
Because the only list that matters is the one with credit cards on file.
Your biggest fan,
Jacob “get buyers” Pegs
PS. There's 4 days left, then it's going back into the vault.