Jacob's Brain

The Maker Letter ·

y u call me a n00b bruh

Hey Friend,

One of the biggest mistakes copywriters make?

Calling people “beginners.”

Nobody is a beginner.

Everyone is already doing something.

They’re just transitioning.

From stuck → unstuck.

From confused → clear.

From hustling → leveraged.

When you call them “newbies,” you objectify them.

And people can feel that energy in your copy.

But when you honor the transition they’re already in?

They lean in.

They listen.

They buy.

Because to be human is to always be becoming.

Your biggest fan,
Jacob “becoming” Pegs

PS. Modern Maker has over 200+ people becoming who they truly want to be. And it's a topic so close to my heart as I transition into my new 'era' of fatherhood. That I've made it $9 to test it out.

https://modernmaker.xyz

(You also get access to last week's Money Energetics workshop + 30+ other trainings)