Jacob's Brain

The Maker Letter ·

🫳 you're not under-charging, you're under-offering 🎤

In school, I was the class maverick.

I’d drive teachers mad -
Not by being loud.
But by questioning everything they taught.

Learn the topic.
Break it apart.
Rebuild it better.

Mrs. Damstas (Grade 6 English) once shouted:
“Go outside, now!”

So I did.
But eventually, that habit of challenging the rules?

It made me money.

Because let's be honest here, Maker.

Most of what’s taught in the coaching & consulting space is outdated or inefficient.

→ Sell once, then sell again just to deliver
→ Long, energy-draining sales processes
→ Pay-in-full offers that choke conversions
→ Pricing that ignores the 10–30x buyers in your audience

That last one?
It’s the costliest.

Because there are people in your audience right now
who want more from you.

More speed.
More depth.
More proximity.

But if you only offer one tier - you never see the hand raised.

You’re throwing money down the drain.

So I built a new structure.
I call it the Proximity Offer.

It gives your audience exactly what they want —
at different levels of investment, without breaking your model.

→ Weekly pricing for ease
→ Pay-in-full for commitment
→ Upsells for lifetime value
→ Structure that scales without bloating

I walk through all of it in the Proximity Offer training -
the exact system that added $14k in annual revenue last month for me.

Get your access here (replay + templates included):
https://mostmojo.ck.page/products/proximity

The training’s going back into the vault in 3 days.

Power to you,
Jacob “money down the drain” Pegs