Why I trust LTV more than MRR 👇

Hey Maker,

MRR is great.
Weekly payments are solid.
Pay-in-fulls feel sweet.

But there’s one metric I trust more than any of them:

Lifetime Value.

Because future pacing your revenue is a mirage.
You can project - but if you don’t collect, it’s just hope in a spreadsheet.

Especially in coaching:

→ Students don’t always finish
→ Clients sometimes ghost
→ “Future money” never hits the bank

Now money is the only money.

But what if you could balance both?

What if your offer gave people an easy yes to start…
…and quietly stacked lifetime value without ever pitching hard again?

That’s what The Proximity Offer does.

- It gets people in with weekly pricing or a light payment plan
- Then nudges a surprising% to pay in full anyway
- And opens the door to upsells, 1:1, and backend offers
Without overwhelming the frontend

The big "hush hush" secret...

It’s not the offer. It’s the page.
The one they hit after they say yes.

It took testing.
It took trust.
It took watching people who said “I can’t afford it”...
...suddenly pay in full when the option was framed right.

And once they’re in?
That’s when the real value begins.

You don’t need 100 new clients.
You need one system that extracts more lifetime value from every client who says yes.

That’s what I walk you through inside The Proximity Offer training.

→ The doc.
→ The page.
→ The model behind it all.

Grab the full replay + template here:
👉 https://mostmojo.ck.page/products/proximity

You can watch it on your own time - pause, rewind, and build your version step-by-step.

Let’s get you paid - again and again - from one aligned yes.

Power to you,
Jacob “paid in full” Pegs