Jacob's Brain

The Maker Letter ·

The conviction lie I believed for way too long 🙂↔️

True story:

For months, I stupidly told myself “you’re not good enough” after every action.

I waited for validation…

From even more sales
From clients getting faster wins
From my own thoughts

“Once I get to this number, THEN I’ll feel good”

This was my hardest lesson because…

Whenever I hit the number I’d just chase the next one.

I decided to be grateful instead. Switch to a serve-first mindset.

Went down the digital product route instead.

And decided less is more.

So I launched a $47 doc (Offer Blueprint)

I made $188 on day one. (4 sales)

My insides started tingling.

It was nothing fancy or high quality. I didn’t even finish the doc I was selling fully (I pre-sold it as a workshop that would happen the NEXT week)

But I told myself: “You are enough. Your people are asking how to package an offer and sell in a doc without sales calls - so I’ll just share everything that I did for myself.”

Those 4 sales weren’t life changing money.

But they added leverage. A whole new world to my business model — and my mindset.

Then I put it on a checkout page.

I got another sale.

Then I got a few more.

0,01% more every day.

Started compounding.

Into $91,000 in digital product sales and $854k in backend sales.

“I am enough”.

And it’s how the cookie crumbles:

Conviction doesn’t settle without action. It comes through the process of acting.

It’s a knock on effect after taking action (at first it sucks) & iterating over time.

Waiting for conviction before taking action feels like wanting to run a marathon before doing the first run.

Tough shit. It doesn’t go that way, Maker.

If you’ve told yourself you’re not good enough - I hear you.

Fighting through all your thoughts every single day.

Roll those sleeves up.
Press that play button.
Promote yourself like your dinner depends on it.
Even if you feel scared.

Even if that voice says: “What if I get $0 sales?”

That conviction you’re after is peeking its little head on the other side of you taking messy, raw, imperfect action.

Power to you 🙏

Jacob “conviction” Pegs

PS. Modern Maker is open for another 3 days. If you'd like the model that to $200-500/day within 16 weeks or less, hit reply with " CONVICTION " and I'll send over the details.

Next time the doors open will be some time after this.