Jacob's Brain

The Maker Letter ·

soz Maker: I fat finger typo’d you 🥲

I realized this morning my fat finger typed “35” instead of “ 235 ” - likes per post.

I used to get 300-400 likes per post.

For 46,000 followers, averaging 150-200~ nowadays is a good day.

Why?

Because I prefer to sell ideas not information.

4 ideas that allow me to live my life as flexibly as I can.

Without the fat finger revenue claims.

You'll be shocked at how little profit your 6-7 figure bro coach heroes are making on their $40-50k/mo bizniz.

My expenses are some tools & basic subscriptions, so it’s around 97% profit margin without a big team or a VA or anything.

Back to ideas. These 4:

1/ Dog whistling
2/ What not how
3/ Email snack cartels
4/ Proximity ladder

Turn you into a Modern Maker.

Bonus: who loves watermelon.

4 ideas. 7 figures. 2 years. 1 man.

All with:

1 offer (+ 1 post + 1 email) a day.

This isn’t a fat finger typo this time, lol.

So on Tuesday, I’ll be breaking down my favorite one:

Dog Whistling.

Because big dogs only perk their ears when they hear their own language.

No matter how good your funnel is, or your sales strategy.

If the traffic you send to it is garbage, then it works less well.

Dog whistling ensures the followers in your audience are the right followers.

And as a Modern Maker, we prefer to send signals that perk less ears, but more of the right ears.

The signal is $9.

https://boardroom.thrivecart.com/dw/

That’s not a fat finger typo either.

Happy Friday 🧡

Power to you,

Jacob "fat finger" Pegs