Jacob's Brain

The Maker Letter ¡

Who Are You? 👀

Hey Champ,

Listening to ‘Who Are You’ by The Who as I was running this morning and I had a stream of consciousness.

We are in pursuit of finding who we truly are by asking ourselves who we want to be or become.

And without that vision of being we get caught in the weeds or swooped into the stream that’s at a lower level of the truth.

Because that stream is wrapped in traditional matrix conditioning, safety, security and comfort.

Asking ourselves “Who are you? (https://youtu.be/FIqfYQnXS80?si=kAE67ZlmEqezGiCQ)”

Or rather “Who do I want to be?” is a must, before identifying what you want to do.

Because the “what” comes with the constraints and white space you set for yourself to become that who.

Where boundaries shouldn’t be crossed in the service of others as that means you’re now not, or you’re moving further away from who you set out to be.

Then I thought of the beauty of “WHO”-ing your creativity & ideas.

Because Identity is such a beautiful thing in the quest to create and pull people towards our energetic field.

Start naming things and giving them characters and watch how they start indoctrinating people in search of who they are, through your ideas that exist in your universe.

- A coaching program
- An ads agency
- A chiropractor
Are all commoditized entities.

But a modern maker (https://skool.com/modern-maker), a power writer (https://mostmojo.ck.page/products/pwmf), a proximity offer (https://mostmojo.kit.com/products/proximity), a Google doc sales mother flower (https://mostmojo.kit.com/products/gdocs), a watermelon evangelist, a dog whistler, a croc wearing sales bro, an email snack cartel..:

Gives people a reason to be, to exist and to find a fraction of their identity in the personification and branding of your ideas and philosophies.

Give your ideas life.

Give your ideas names.

Give your ideas a heart beat.

Because then your ideas shape your identity in pursuit of Who You Are.

And there’s nothing more powerful than pulling others towards you in your quest to contextualizing and realizing those ideas.

So…

Who Are You?

What’s your idea?

How will you contextualize it?

There’s $1M locked in the pursuit of this creation for you.

Power to you beautiful humans, makers & friends.

Who are you, who, who, who, who 🎶🎸

The maker is within you,

Jacob "who" Pegs