The Maker Letter ·
$10K/mo is easy when you ... 🤓
Hey Champ,
$30K/mo became easy when…
I stopped writing to everyone.
And it was a lot more than fighting internal demons.
It was more about tweaking my message.
And applying “The Dog Whistle” framework to speak to a handful of people.
This is the only way I’ve found that gets people to come to you.
That love, trust and buy from you on repeat.
It stems from realizing you can’t help everyone.
So it’s not worth trying.
I felt like the burden was lifted from my shoulders.
The moment I stopped writing content to the masses.
You are here to serve a handful of folks.
Folks that resonate with you energetically.
It’s time to unapologetically put yourself in front of them (https://www.youtube.com/watch?v=P9Cr9JyajSQ), while you push away the noise.
Noise that isn’t for you.
Forget posting for algorithms.
Start posting to:
- Express yourself, your ideas & views
- Find your tribe that resonates with you
- Shift beliefs through power writing
- Make a difference in their life
I got a LinkedIn DM the other day from a 6-figure SEO agency owner.
They read 1 post I wrote ages ago, and they downsized their business from 15 people to 5.
That made me think.
Impact isn’t counted in views, impressions and likes.
It’s counted in the way you shift someone’s belief, how you build a community and make people change their ways to support their life & business.
And I know if you’re here, you’re reading this as someone who’s not a dopamine runner.
You’re a Modern Maker.
Who writes to share their philosophy, ideas and models.
Power to you,
Jacob “shift beliefs” Pegs
PS. This is exactly what we do inside Modern Maker. The doors are open for a few more days. Hit reply with “ INFO ” and I’ll send over the details.