More leads less problems 🎯

I’ve been a firm believer of having a small audience.

And as I write for email-first, I’ve gotten this far with a list of just over 3,000.

But the other day I had a conversation with my mentor who challenged me:

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“You don’t need more leads is a false belief.

If you’ve got 3,000 people on your email list.

You’ve mastered conversion.

You’re good at getting people to buy frequently.

But imagine you had a 30,000 list.

Your current workshop or digital product sales may go from 10-20 to 100-200.”

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How does that change the model?

My Modern Maker model has worked for me and my students.

Last year it was just over $3,400,000. This year alone I had a client who pulled that number on his own, in half a year.

But adding more of a 1:1 element into the community has given myself and my clients giant leverage.

1) They get results faster as we touch base frequently.

2) I get increased retention so I get to work with less people, for longer time periods.

This means I don’t go “lead hunting” as frequently.

All while having the community as the heartbeat support pillar.

But adding more Customers (not Clients) to the frontend gives you leverage.

As you get more time back with digital products.

And you build a distribution machine.

You can go down the paid ads route or you can keep going organic. That decision is determined by you. It works both ways.

But if email or inbound through social is your way of converting.

Your attraction pillar, if we think of a triangle "Attract", "Convert", "Deliver" needs a boost.

Because that way you work with less clients, get paid well, build better relationships all while your front end sales machine does the heavy lifting for you.

Resulting in you getting paid not monthly, not weekly, but daily.

And a taste of daily recurring revenue is saucy.

This new addition of the Modern Maker Model is cooking for students in June.

And there’s a few days left to get in and work together 1:1 to dial this in…

If this is the type of business you’re after.

Hit reply with “MAKER” and I’ll send the details.