Does your CTA dunk like Lebron? 🏀

LeBron James is known as one of the goats of the NBA.

I’m sure you’ve seen him dunk at least once in your life.

And sure, the 40-year-old man definitely knows how to put on a show.

Anyway, let’s get to biznis.

A student asked:

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How to write a CTA to end your emails and intrigue the interest of people to book immediately?

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Your CTA is all part of a Power Banger that you write.

And you can go the “aggressive route” but that’s what harms your brand. Do that with caution.

Going the Modern Maker route, makes the sale seem effortless. Because it’s weaved into the body of the copy.

How do you write a CTA that makes people book immediately?

Easy-peasy, two-step shuffle.

Step 1: Write a short and fascinating Power Banger email or post, using a prompt such as Power Banger #8: Story. Lesson. Pivot Offer, which sucks people in and gets them emotionally vibrating with your frequency.

Step 2: Say literally whatever you want as your CTA, as long as it actually lets people know you have something that can help them. If you've done Step 1 right, even a bare-bones URL will work as a CTA, with no further explanation or selling.

One of the key principles inside The Power Bangers: Implementation Fortnite Challenge, which is available until Thursday, May 23rd, 4PM GMT, shows you how to weave your words and turn them into wealth…

With nothing but stories.

Stories so powerful that people stop the scroll.

Scroll away from the like button, and towards the buy button.

All while enjoying your emails or posts too.

Just like Sree, a designer, Modern Maker and Maker Letter subscriber who made my day the other day:

even though I sell in every email

That’s what we do on Day 8 of the The Power Bangers: Implementation Fortnite Challenge training.

So you too can show off your CTA power-banger dunking skills and make LeBron proud.

You can grab it here:

https://mostmojo.ck.page/products/power-bangers

If you grab it before the deadline in 4 days, I’ll also be doing a 60-minute Q&A session where we’ll live edit your Power Bangers together.

See you on the inside:)

Power to you,

Jacob “effortless sales” Pegs