Jacob's Brain

The Maker Letter ·

are you doing what feels right?

Hey Champ,

Last year, I paid $5K for 6 months of group coaching.

I’m grateful for what I learned about high ticket coaching.

But something didn’t sit well with me.

I was exhausted, unhappy, anxious.

(Google Photos reminded me “a year ago today”).

So I wrote out what I didn’t like in my journal (18th March 2023):

I felt I was headed into “bro scaling” mentality.

Because even the coach sent you off to other coaches. Even though you paid for his time.

As an introvert + creative, I mapped out what made me happy.

It was the best $5K I’ve ever spent.

Because it revealed a core piece of my identity.

The Modern Maker.

I knew exactly what I wanted.

And within weeks I did things my way.

My energy was through the roof.

I was attracting dream clients who were aligned with my beliefs + values.

And also disliked bro scalers.

Now, my entire MM Model is based on creating a low stress, wildly profitable, simple business.

And it’s a big part of why people come to me. The ones who are not aligned, go to other mentors that teach them 'big-team' stuff. A constant game of attract and repel.

So, map out your +/- pieces. And go be happy.

PS. If you want help piecing your model together, reply with “coach” and I’ll reach out with details.

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