call 'em out, melon boi 📣

I’ve noticed a recurring theme with some 1:1 clients this week.

“My content doesn’t hit”.

All had 10-60K followers.

But couldn’t sell through text.

One pill to swallow is authority building.

And authority comes with picking sides.

You’re either on my team, or the opponent’s team.

A simple concept called polarity.

If all you get is ‘great post’, you have no buying power.

When people side with you, they buy.

Grab some paper & pen. What pisses you off?

I’ll go first:

- Spending $1000s on coaching that has no support
- Working a 9-5 that sucks out your soul
- People who say low ticket offers don’t work
- Growth gurus who post about Chrome Extensions
- Coaches showing false, big numbers (revenue) but take-home profit is small
- People who wear crocs
Now, turn those into posts.

Example:

“ A tough pill to swallow:

Solopreneurs have spent $1000s on meaningless courses + programs for their coaches to get rich while they’re left stranded at level 1.

It is completely normal to feel regret, anger, and/or disappointment about this. Don’t let it demolish you. ”

“ You signed up to a coaching program because you were led to believe you can make millions in a short period of time. Only to be left stranded with no support. Do your due diligence. ”

If you’re not poopin’ your pants before you hit the post button, don’t post it.

That’s where ‘power writing’ works wonders.

1x every other week, polarize.

PS. I’m thinking of doing a super affordable ‘mini-course’ on ‘Power Writing’ if there’s interest.

Would that be something interesting to you? Hit reply with “FEEDBACK” and let me know.

Be as honest and truthy as possible about what you’d like to learn.

Your #1 fan,

Jacob ‘stir the pot’ Pegs

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