The Maker Letter ·
sawdust on his sweater already, mom's spaghetti đ
Last year, I stumbled on a video by âVisualize Valueâ.
His palms were sweaty, knees weak, arms were heavy.
There was sawdust on his sweater already, momâs spaghetti.
The keyword is âsawdustâ.
AKA, like a carpenter saws into wood and picks up the pieces to tell their story.
Sawdust can be resold. Only your sawdust lives in your Slack channels, emails, Google Drive.
Last week, I sold a âMake Nâ Bakeâ playbook. And a âDM sales playbookâ to a select few on my list. Those 2 resources brought in $2,500 I never had. By sending 4-5, 200 word emails.
In 2023, I ran the same cycle 5-6x. And took home over $10,000.
Those were all resources I built for 1:1 clients. Then packaged them up and sold them on a once off basis.
I kept them cozy for clients to use. But they collected dust, not sawdust.
When I realized I could redistribute things and sell them.
I made more magic internet money.
Now, I always think of leverage.
- Can I get my client a result?
- Did I document the process of how I got there?
- What came out of that process that I can re-sell?
Sawdust can be bought by others who want similar results.
Hereâs the million-dollar question.
- Whatâs in that Google Drive of yours, Champ?
- What have you filmed yourself doing that others may want?
- Can you wrap that into an offer and launch it?
Once youâve found your sawdust.
You might need help packaging it.
Packaging it into a 30-min âFUâ offer.
One that slaps and brings in that extra dough.
Because FU money comes from FU courage.
And thatâs exactly what Iâll be teaching you to do on Tuesday, March 12th at 4PM GMT.
Grab your ticket here:
https://mostmojo.ck.page/products/30min-fu-offers
Your #1 fan,
Jacob âsawdust slapsâ Pegs
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